We are acutely aware of our responsibilities to the tradies who use our platform…
The importance of providing tradies for homeowners jobs is an obvious one, but the importance of providing a continuous flow of jobs for our tradies is something we take very seriously.
To do this we focus our efforts across many marketing fronts, both externally, via media and editorial coverage, as well as internally, via newsletters to our homeowners, blog posts and promotions.
To keep you in the loop of what we are doing to get more business to your door here’s a round up of efforts over the last few months:
The Block – Media
We are taking part in the 2018 season of The Block.
With the purpose of lifting builderscrack.co.nz profile with homeowners around the country. Like it or not, ratings show that a large number of New Zealanders watch the show.
Our involvement started this past Wednesday. Where is was announced during that the winners of “Block Stars”, a talent show type competition between the teams, won $10,000 worth of tradies from builderscrack.co.nz .
In the following weeks the tradies will be on the show, along with more references to builderscrack.co.nz.
Win a Tradie Competition
Running from 14th August to 26th September 2018
Stuff.co.nz – Online News
16 August – Article “Is it better to renovate first, or simply sell the potential?”
Stuff.co.nz – Is it better to renovate first or simply sell the potential
NZ Herald – Newspaper
8th August – Article “Managing the Reno Budget”
NZ Herald Managing the reno budget August 2018
Your Home and Garden – Magazine
July Issue – “10 Kitchen Renovation Hacks”
Reach – 172,340
Radio New Zealand
18th July – Interview on The Panel with Jim Mora “Are Tradespeople creaming it?”
Reach – 78,500 listener audience
Builderscrack July Homeower Newsletter
