	{"id":19023,"date":"2026-08-21T09:49:35","date_gmt":"2026-08-20T21:49:35","guid":{"rendered":"https:\/\/builderscrack.co.nz\/blog\/?p=19023"},"modified":"2026-08-31T12:58:37","modified_gmt":"2026-08-31T00:58:37","slug":"builderscrack-reviews-what-they-mean-for-your-leads","status":"publish","type":"post","link":"https:\/\/builderscrack.co.nz\/blog\/using-bc\/ubc-tradespeople\/growth-strategy\/builderscrack-reviews-what-they-mean-for-your-leads.html","title":{"rendered":"Are Builderscrack reviews genuine? Here\u2019s what makes them different and why it matters for your leads"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fullwidth-margin-0\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-bottom:0px;--awb-margin-top:0px;--awb-margin-bottom:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1148.16px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_6 1_6 fusion-flex-column about_author_col\" style=\"--awb-bg-size:cover;--awb-width-large:16.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:11.52%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:11.52%;--awb-width-medium:16.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:11.52%;--awb-spacing-left-medium:11.52%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\">\t<section class=\"rn_about-author\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t<div class=\"about-author-container\">\n\t\t\t\t\t\t\t<div class=\"avatar\">\n\t\t\t\t\t\t\t\t<img alt='' src='https:\/\/secure.gravatar.com\/avatar\/e54a2e369f8c8b5ca30223347a57dc5e09103f163e609820a5b262d3ebcbfa23?s=72&#038;d=mm&#038;r=g' srcset='https:\/\/secure.gravatar.com\/avatar\/e54a2e369f8c8b5ca30223347a57dc5e09103f163e609820a5b262d3ebcbfa23?s=144&#038;d=mm&#038;r=g 2x' class='avatar avatar-72 photo' height='72' width='72' \/>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"author_posts_link\">\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/builderscrack.co.nz\/blog\/author\/evy-hendersonbuilderscrack-co-nz\" rel=\"author\">Evy Henderson<\/a>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"description\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"rn_date_post\">\n\t\t\t\t\t\t\t<div class=\"rn_date_post_create\">21.8.2026<\/div>\n\t\t\t\t\t\t\t<div class=\"rn_date_post_modified\"><p class=\"rn_date_post_modified_title\">Updated:<\/p> <p class=\"rn_date_post_modified_date\">31.8.2026<\/p><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"rn_rading_time_post\">\n\t\t\t\t\t\t\t5 min read\t\t\t\t\t\t<\/div>\n\n\t<\/section>\n\t<div class=\"fusion-sharing-box fusion-sharing-box-1 boxed-icons has-taglines layout-floated layout-medium-floated layout-small-floated\" style=\"background-color:#f2f2f2;--awb-layout:row;--awb-alignment-small:space-between;\" data-title=\"Are Builderscrack reviews genuine? Here\u2019s what makes them different and why it matters for your leads\" data-description=\"Y\u200b\u200bour profile is doing the talking long before a homeowner ever picks up the phone to call you. Before a homeowner connects with you, chances are they&#039;ve already read what other homeowners said about you. 92% of Kiwi homeowners check reviews before reaching out to a tradie (Trust &amp; Reputation Survey\" data-link=\"https:\/\/builderscrack.co.nz\/blog\/using-bc\/ubc-tradespeople\/growth-strategy\/builderscrack-reviews-what-they-mean-for-your-leads.html\"><h4 class=\"tagline\" style=\"color:#212529;\">Share on:<\/h4><div class=\"fusion-social-networks sharingbox-shortcode-icon-wrapper sharingbox-shortcode-icon-wrapper-1 boxed-icons\"><span><a href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fbuilderscrack.co.nz%2Fblog%2Fusing-bc%2Fubc-tradespeople%2Fgrowth-strategy%2Fbuilderscrack-reviews-what-they-mean-for-your-leads.html&amp;t=Are%20Builderscrack%20reviews%20genuine%3F%20Here%E2%80%99s%20what%20makes%20them%20different%20and%20why%20it%20matters%20for%20your%20leads\" target=\"_blank\" rel=\"noreferrer\" title=\"Facebook\" aria-label=\"Facebook\" data-placement=\"top\" data-toggle=\"tooltip\" data-title=\"Facebook\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-facebook awb-icon-facebook\" style=\"color:#68bc45;background-color:#ffffff;border-color:#ffffff;border-radius:0px;\" aria-hidden=\"true\"><\/i><\/a><\/span><span><a href=\"https:\/\/x.com\/intent\/post?text=Are%20Builderscrack%20reviews%20genuine%3F%20Here%E2%80%99s%20what%20makes%20them%20different%20and%20why%20it%20matters%20for%20your%20leads&amp;url=https%3A%2F%2Fbuilderscrack.co.nz%2Fblog%2Fusing-bc%2Fubc-tradespeople%2Fgrowth-strategy%2Fbuilderscrack-reviews-what-they-mean-for-your-leads.html\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"X\" aria-label=\"X\" data-placement=\"top\" data-toggle=\"tooltip\" data-title=\"X\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-twitter awb-icon-twitter\" style=\"color:#68bc45;background-color:#ffffff;border-color:#ffffff;border-radius:0px;\" aria-hidden=\"true\"><\/i><\/a><\/span><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_2_3 2_3 fusion-flex-column post_first_texts\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:2.88%;--awb-width-medium:66.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:2.88%;--awb-spacing-left-medium:2.88%;--awb-width-small:100%;--awb-order-small:0;--awb-margin-top-small:36px;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1 dropcap-text\"><p><strong><span class=\"fusion-dropcap dropcap\" style=\"--awb-color:#212529;\">Y<\/span>\u200b\u200b<\/strong><span style=\"font-weight: 400;\">our profile is doing the talking long before a homeowner ever picks up the phone to call you. Before a homeowner connects with you, chances are they&#8217;ve already read what other homeowners said about you. 92% of Kiwi homeowners check reviews before reaching out to a tradie (Trust &amp; Reputation Survey 2025; Builderscrack), so a big part of that decision is already made before you\u2019ve spoken to them directly. But not every review has the same credibility.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">What matters is the kind of reviews you have, not just how many. On Google, John&#8217;s mum could leave him five stars for a kitchen he never touched. On Builderscrack, a verified review only exists because a real job actually happened, proof no other platform can offer. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">That doesn&#8217;t mean everything else you&#8217;ve built counts for nothing. BC brings together reviews from jobs completed on the platform, reviews from work you&#8217;ve done outside it, and your existing Google reviews, so nothing you&#8217;ve built gets left behind.<br \/>\n<\/span><span style=\"background-color: rgba(0, 0, 0, 0);\">Two tradies quote the same job at the same price. One has a reputation online, a page of reviews, the other has none. With nothing to go on, a bare profile reads as risk.<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-margin-bottom:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1148.16px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_6 1_6 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:16.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:11.52%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:11.52%;--awb-width-medium:16.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:11.52%;--awb-spacing-left-medium:11.52%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-padding-top:15px;--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:2.88%;--awb-width-medium:66.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:2.88%;--awb-spacing-left-medium:2.88%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two post-title-h3\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\"><h2><b>What a Google review can&#8217;t prove<\/b><\/h2><\/h2><\/div><div class=\"fusion-text fusion-text-2 underdropcap-text\"><p><span style=\"font-weight: 400;\">Anyone can leave a Google review: a mate, family member, someone who had a bad day and found you online. Google has no way of knowing if they actually hired you.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A Builderscrack Verified Work Review is different. It can only be left by a homeowner who connected with you through a real job on BC.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When a homeowner is comparing tradies and sees 47 verified reviews on your profile, they know those 47 people actually used BC to find you, connected with you on a real job, and then chose to say something about the experience. It\u2019s a different kind of proof.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A Verified Work Review also isn&#8217;t just a star rating. It&#8217;s rated across four specific categories: workmanship, cost, schedule, and communication. A homeowner can see exactly what they can expect when it comes to turning up on time and keeping them in the loop, not just the finished result. <\/span><\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_6 1_6 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:16.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:11.52%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:11.52%;--awb-width-medium:16.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:11.52%;--awb-spacing-left-medium:11.52%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-margin-top:0px;--awb-margin-bottom:50px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1148.16px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_6 1_6 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:16.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:11.52%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:11.52%;--awb-width-medium:16.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:11.52%;--awb-spacing-left-medium:11.52%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:2.88%;--awb-width-medium:66.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:2.88%;--awb-spacing-left-medium:2.88%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-two post-title-h3\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\"><h2><b>How Builderscrack collects reviews without you having to ask<\/b><\/h2><\/h2><\/div><div class=\"fusion-text fusion-text-3 underdropcap-text\"><p><span style=\"font-weight: 400;\">For some, asking for a review can feel awkward, especially when you&#8217;ve just finished a job, the homeowner&#8217;s happy, and you don&#8217;t want to push it. Builderscrack handles the request for you.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">After a job is marked complete, BC automatically sends the homeowner a review prompt. You don&#8217;t have to follow up, send a text, or remember to ask.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That matters because consistency is what builds a strong review profile over time. Tradies who rely on remembering to ask usually end up with some jobs captured and plenty missed. With BC handling the request on your behalf, every completed job has a chance of becoming a review.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That&#8217;s what makes a BC profile hard to fake, your verified reviews build up automatically, from real jobs, whether you remember to chase them or not.\u00a0<\/span><\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_6 1_6 fusion-flex-column\" style=\"--awb-padding-bottom-small:0px;--awb-bg-size:cover;--awb-width-large:16.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:11.52%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:11.52%;--awb-width-medium:16.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:11.52%;--awb-spacing-left-medium:11.52%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-margin-top:0px;--awb-margin-bottom:50px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1148.16px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-8 fusion_builder_column_1_6 1_6 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:16.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:11.52%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:11.52%;--awb-width-medium:16.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:11.52%;--awb-spacing-left-medium:11.52%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-9 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:2.88%;--awb-width-medium:66.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:2.88%;--awb-spacing-left-medium:2.88%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-two post-title-h3\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\"><h2>How to use your review window<\/h2><\/h2><\/div><div class=\"fusion-text fusion-text-4 underdropcap-text\"><p><span style=\"font-weight: 400;\">One thing worth knowing: every verified Builderscrack review sits in a 7-day pending window before it goes public. You&#8217;ll see it before anyone else does. If you respond within that window, it publishes straight away. If things haven\u2019t gone exactly to plan, that gives you the chance to get your side of the story out at the same time as the review, rather than playing catch-up later. If a review is genuinely inaccurate, it&#8217;s also worth having your quotes, invoices, or message records on hand, so you&#8217;re ready to respond with the full picture. You can also reach out to BC\u2019s <\/span><a href=\"https:\/\/builderscrack.co.nz\/contact?subject=general\"><span style=\"font-weight: 400;\">Customer Support team<\/span><\/a><span style=\"font-weight: 400;\"> if you need help resolving it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Handled well, that response is proof too, evidence you take feedback seriously, sitting right there next to the review itself.<\/span><\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-10 fusion_builder_column_1_6 1_6 fusion-flex-column\" style=\"--awb-padding-bottom-small:0px;--awb-bg-size:cover;--awb-width-large:16.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:11.52%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:11.52%;--awb-width-medium:16.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:11.52%;--awb-spacing-left-medium:11.52%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-margin-bottom:50px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1148.16px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-11 fusion_builder_column_1_6 1_6 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:16.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:11.52%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:11.52%;--awb-width-medium:16.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:11.52%;--awb-spacing-left-medium:11.52%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-12 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:2.88%;--awb-width-medium:66.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:2.88%;--awb-spacing-left-medium:2.88%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-two post-title-h3\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\"><h2>How to build a complete review picture<\/h2><\/h2><\/div><div class=\"fusion-text fusion-text-5 underdropcap-text\"><p><span style=\"font-weight: 400;\">Your reputation doesn&#8217;t start and end with jobs you find through Builderscrack. If you&#8217;ve been in the trades for a decade and most of your work comes through personal connections, that reputation doesn&#8217;t have to stay invisible. Open Reviews lets you share a unique link with past clients so they can leave a review for work completed outside the platform; referrals, long-standing clients, word of mouth jobs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can also import your Google reviews. They show up separately from your Verified Builderscrack Reviews so there&#8217;s no confusion, but they add to the overall picture a homeowner sees when they land on your profile.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These all sit in their own section, easily distinguishable from your Verified Work Reviews and Verified Communication Reviews, which are exclusive to jobs and interactions through BC.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A profile with Verified Builderscrack Reviews, Open Reviews from long-term clients, and imported Google reviews is more compelling, as it shows a homeowner that your reputation runs wider than any single source. It also shows that you\u2019re consistent.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Done right, your profile is your shopfront, your handshake, your portfolio, and your pitch all in one place. The reviews on it are what prove to a homeowner it&#8217;s all true.<\/span><\/p>\n<\/div><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"821\" height=\"1191\" alt=\"Builderscrack Verified Work Reviews, Verified Communication Reviews, Direct and Open Reviews, and Google Reviews on a tradie profile\" title=\"Builderscrack review types on a tradie profile\" src=\"https:\/\/builderscrack.co.nz\/blog\/wp-content\/uploads\/2026\/08\/Untitled-design-34.png\" class=\"img-responsive wp-image-19044\" srcset=\"https:\/\/builderscrack.co.nz\/blog\/wp-content\/uploads\/2026\/08\/Untitled-design-34-200x290.png 200w, https:\/\/builderscrack.co.nz\/blog\/wp-content\/uploads\/2026\/08\/Untitled-design-34-400x580.png 400w, https:\/\/builderscrack.co.nz\/blog\/wp-content\/uploads\/2026\/08\/Untitled-design-34-600x870.png 600w, https:\/\/builderscrack.co.nz\/blog\/wp-content\/uploads\/2026\/08\/Untitled-design-34-800x1161.png 800w, https:\/\/builderscrack.co.nz\/blog\/wp-content\/uploads\/2026\/08\/Untitled-design-34.png 821w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/span><\/div><div class=\"fusion-text fusion-text-6 underimage-italic-text\"><p>The four review types on a Builderscrack profile: Verified Work Reviews, Verified Communication Reviews, Direct &amp; Open Reviews, and Google reviews.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-13 fusion_builder_column_1_6 1_6 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:16.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:11.52%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:11.52%;--awb-width-medium:16.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:11.52%;--awb-spacing-left-medium:11.52%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-6 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-margin-bottom:50px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1148.16px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-14 fusion_builder_column_1_6 1_6 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:16.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:11.52%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:11.52%;--awb-width-medium:16.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:11.52%;--awb-spacing-left-medium:11.52%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-15 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:2.88%;--awb-width-medium:66.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:2.88%;--awb-spacing-left-medium:2.88%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-5 fusion-sep-none fusion-title-text fusion-title-size-two post-title-h3\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\"><h2>A Builderscrack Verified Review vs. a Google review<b><\/b><\/h2><\/h2><\/div><div class=\"fusion-text fusion-text-7 underdropcap-text\"><p><span style=\"font-weight: 400;\">Google only ever gives you one kind of review: a star rating and a comment, whether the job happened or not. Builderscrack has a review type that couldn&#8217;t exist anywhere else. If you&#8217;re just starting to build your BC presence, you don&#8217;t have to wait until you&#8217;ve won a string of jobs. There&#8217;s a review type for exactly this: a Verified Communication Review, for jobs where a homeowner connected with you, you quoted, and they went with someone else.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It still reflects your responsiveness and professionalism, and it appears on your profile alongside your Verified Work Reviews. Every connection is a chance to earn something, whether it\u2019s a review or the job.<\/span><\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-16 fusion_builder_column_1_6 1_6 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:16.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:11.52%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:11.52%;--awb-width-medium:16.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:11.52%;--awb-spacing-left-medium:11.52%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-7 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-bottom:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1148.16px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-17 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-reading-box-container reading-box-container-1 underdropcap-highlighted highlighted-with-button\" style=\"--awb-title-color:#212529;--awb-margin-top:0px;--awb-margin-bottom:0px;\"><div class=\"reading-box\" style=\"background-color:#f2f2f2;border-width:0px;border-color:#68bc45;border-left-width:3px;border-left-color:var(--primary_color);border-style:solid;\"><a class=\"button fusion-button button-default fusion-button-default-size button-default-size button-flat fusion-desktop-button fusion-tagline-button continue fusion-desktop-button-margin continue-right\" style=\"-webkit-box-shadow:none;-moz-box-shadow:none;box-shadow:none;border-radius:  \" href=\"https:\/\/builderscrack.co.nz\/how-we-verify\" target=\"_blank\" rel=\"noopener noreferrer\"><span>How BC Verifies<\/span><\/a><h2>Know exactly how Builderscrack verifies<\/h2><div class=\"reading-box-additional fusion-reading-box-additional\">\n<p>See the full breakdown of how BC verifies tradies and reviews<\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><a class=\"button fusion-button button-default fusion-button-default-size button-default-size button-flat fusion-mobile-button continue-right\" style=\"-webkit-box-shadow:none;-moz-box-shadow:none;box-shadow:none;border-radius:  \" href=\"https:\/\/builderscrack.co.nz\/how-we-verify\" target=\"_blank\" rel=\"noopener noreferrer\"><span>How BC Verifies<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-8 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-margin-bottom:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1148.16px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-18 fusion_builder_column_1_6 1_6 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:16.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:11.52%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:11.52%;--awb-width-medium:16.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:11.52%;--awb-spacing-left-medium:11.52%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-19 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:2.88%;--awb-width-medium:66.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:2.88%;--awb-spacing-left-medium:2.88%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-6 fusion-sep-none fusion-title-text fusion-title-size-two post-title-h3\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\"><h2><b>Good work deserves to be seen<\/b><b><\/b><\/h2><\/h2><\/div><div class=\"fusion-text fusion-text-8 underdropcap-text\"><p><span style=\"font-weight: 400;\">If your review history is thin, the fix is easier than you might think. Use your Open Review link with existing clients who&#8217;d vouch for you. Import your Google reviews if you have them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your Builderscrack profile is the one place your reputation comes with proof. Every verified review is tied to a real homeowner you can trace back to a real job. That&#8217;s something concrete to stand on. And it&#8217;s worth more than anything said about you anywhere else online.<\/span><\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-20 fusion_builder_column_1_6 1_6 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:16.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:11.52%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:11.52%;--awb-width-medium:16.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:11.52%;--awb-spacing-left-medium:11.52%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-9 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-bottom:20px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1148.16px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-21 fusion_builder_column_1_6 1_6 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:16.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:11.52%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:11.52%;--awb-width-medium:16.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:11.52%;--awb-spacing-left-medium:11.52%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-22 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:2.88%;--awb-width-medium:66.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:2.88%;--awb-spacing-left-medium:2.88%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-sharing-box fusion-sharing-box-2 boxed-icons sharing-box has-taglines layout-floated layout-medium-floated layout-small-floated\" style=\"background-color:#f2f2f2;--awb-layout:row;--awb-alignment-small:space-between;\" data-title=\"Are Builderscrack reviews genuine? Here\u2019s what makes them different and why it matters for your leads\" data-description=\"Y\u200b\u200bour profile is doing the talking long before a homeowner ever picks up the phone to call you. Before a homeowner connects with you, chances are they&#039;ve already read what other homeowners said about you. 92% of Kiwi homeowners check reviews before reaching out to a tradie (Trust &amp; Reputation Survey\" data-link=\"https:\/\/builderscrack.co.nz\/blog\/using-bc\/ubc-tradespeople\/growth-strategy\/builderscrack-reviews-what-they-mean-for-your-leads.html\"><h4 class=\"tagline\" style=\"color:#212529;\">Share this article<\/h4><div class=\"fusion-social-networks sharingbox-shortcode-icon-wrapper sharingbox-shortcode-icon-wrapper-2 boxed-icons\"><span><a href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fbuilderscrack.co.nz%2Fblog%2Fusing-bc%2Fubc-tradespeople%2Fgrowth-strategy%2Fbuilderscrack-reviews-what-they-mean-for-your-leads.html&amp;t=Are%20Builderscrack%20reviews%20genuine%3F%20Here%E2%80%99s%20what%20makes%20them%20different%20and%20why%20it%20matters%20for%20your%20leads\" target=\"_blank\" rel=\"noreferrer\" title=\"Facebook\" aria-label=\"Facebook\" data-placement=\"top\" data-toggle=\"tooltip\" data-title=\"Facebook\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-facebook awb-icon-facebook\" style=\"color:#68bc45;background-color:#ffffff;border-color:#ffffff;border-radius:0px;\" aria-hidden=\"true\"><\/i><\/a><\/span><span><a href=\"https:\/\/x.com\/intent\/post?text=Are%20Builderscrack%20reviews%20genuine%3F%20Here%E2%80%99s%20what%20makes%20them%20different%20and%20why%20it%20matters%20for%20your%20leads&amp;url=https%3A%2F%2Fbuilderscrack.co.nz%2Fblog%2Fusing-bc%2Fubc-tradespeople%2Fgrowth-strategy%2Fbuilderscrack-reviews-what-they-mean-for-your-leads.html\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"X\" aria-label=\"X\" data-placement=\"top\" data-toggle=\"tooltip\" data-title=\"X\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-twitter awb-icon-twitter\" style=\"color:#68bc45;background-color:#ffffff;border-color:#ffffff;border-radius:0px;\" aria-hidden=\"true\"><\/i><\/a><\/span><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-23 fusion_builder_column_1_6 1_6 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:16.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:11.52%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:11.52%;--awb-width-medium:16.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:11.52%;--awb-spacing-left-medium:11.52%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-10 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-bottom:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1148.16px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-24 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-reading-box-container reading-box-container-2 underdropcap-highlighted highlighted-with-button\" style=\"--awb-title-color:#212529;--awb-margin-top:0px;--awb-margin-bottom:0px;\"><div class=\"reading-box\" style=\"background-color:#f2f2f2;border-width:0px;border-color:#68bc45;border-left-width:3px;border-left-color:var(--primary_color);border-style:solid;\"><a class=\"button fusion-button button-default fusion-button-default-size button-default-size button-flat fusion-desktop-button fusion-tagline-button continue fusion-desktop-button-margin continue-right\" style=\"-webkit-box-shadow:none;-moz-box-shadow:none;box-shadow:none;border-radius:  \" href=\"https:\/\/builderscrack.co.nz\/blog\/using-bc\/ubc-tradespeople\/growth-strategy\/builderscrack-profile-must-haves.html\" target=\"_blank\" rel=\"noopener noreferrer\"><span>Sort your profile<\/span><\/a><h2>Profile must-haves<\/h2><div class=\"reading-box-additional fusion-reading-box-additional\">\n<p>Discover more on building a profile that gets you found and hired<\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><a class=\"button fusion-button button-default fusion-button-default-size button-default-size button-flat fusion-mobile-button continue-right\" style=\"-webkit-box-shadow:none;-moz-box-shadow:none;box-shadow:none;border-radius:  \" href=\"https:\/\/builderscrack.co.nz\/blog\/using-bc\/ubc-tradespeople\/growth-strategy\/builderscrack-profile-must-haves.html\" target=\"_blank\" rel=\"noopener noreferrer\"><span>Sort your profile<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Not all reviews carry the same weight. Here&#8217;s how Builderscrack&#8217;s verified reviews work, why they&#8217;re different to Google, and what it means for your leads.<\/p>\n","protected":false},"author":21,"featured_media":19079,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1173],"tags":[],"class_list":["post-19023","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-growth-strategy"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.1 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Builderscrack Reviews: What They Mean for Your Leads<\/title>\n<meta name=\"description\" content=\"Not all reviews are equal. Here&#039;s how Builderscrack&#039;s verified reviews work, why they carry more weight than Google, and what it means for your leads.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/builderscrack.co.nz\/blog\/using-bc\/ubc-tradespeople\/growth-strategy\/builderscrack-reviews-what-they-mean-for-your-leads.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Are Builderscrack reviews genuine? Here\u2019s what makes them different and why it matters for your leads\" \/>\n<meta property=\"og:description\" content=\"Not all reviews are equal. Here&#039;s how Builderscrack&#039;s verified reviews work, why they carry more weight than Google, and what it means for your leads.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/builderscrack.co.nz\/blog\/using-bc\/ubc-tradespeople\/growth-strategy\/builderscrack-reviews-what-they-mean-for-your-leads.html\" \/>\n<meta property=\"og:site_name\" content=\"Builderscrack Blog - Home Repair &amp; Renovation Guides\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Builderscrack\" \/>\n<meta property=\"article:published_time\" content=\"2026-08-20T21:49:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-31T00:58:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/builderscrack.co.nz\/blog\/wp-content\/uploads\/2026\/08\/Untitled-design-24-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Evy Henderson\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@builderscracknz\" \/>\n<meta name=\"twitter:site\" content=\"@builderscracknz\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/builderscrack.co.nz\\\/blog\\\/using-bc\\\/ubc-tradespeople\\\/growth-strategy\\\/builderscrack-reviews-what-they-mean-for-your-leads.html#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/builderscrack.co.nz\\\/blog\\\/using-bc\\\/ubc-tradespeople\\\/growth-strategy\\\/builderscrack-reviews-what-they-mean-for-your-leads.html\"},\"author\":{\"name\":\"Evy Henderson\",\"@id\":\"https:\\\/\\\/builderscrack.co.nz\\\/blog\\\/#\\\/schema\\\/person\\\/b2058a266baae2fb746bb68102a556c5\"},\"headline\":\"Are Builderscrack reviews genuine? 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Here's how Builderscrack's verified reviews work, why they carry more weight than Google, and what it means for your leads.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/builderscrack.co.nz\/blog\/using-bc\/ubc-tradespeople\/growth-strategy\/builderscrack-reviews-what-they-mean-for-your-leads.html","og_locale":"en_US","og_type":"article","og_title":"Are Builderscrack reviews genuine? Here\u2019s what makes them different and why it matters for your leads","og_description":"Not all reviews are equal. 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