Female Tradespeople are in Demand. You May Be Surprised Why!

April 11th, 2014

female tradespeopleThere’s been a noticeable demand for female tradespeople here at Builderscrack over the past couple of years. One of the reasons cited for homeowners using our service was to specify they’re seeking a female tradie. This saved them having to ‘ring around’ to find one.

Not only do women like to hire female tradespeople for perceived security reasons, but men also sometimes prefer the services they can provide.  However, there’s also a definite shortage of women going into both apprentices and trades in general.

If you’re a female looking to turn your existing talents at decorating or fixing things around your home, there’s work waiting for youModern Apprenticeships are also available in traditional trades such as building, plumbing and electrical work and they’re certainly not exclusively ‘jobs for men’ anymore!

Research reveals that a women’s attention to detail is the most highly sought after skill when hiring female tradespeople.  For example,  one company actively markets that they have women tradies. “Shelley is sympathetic to customers. When she’s in someone’s home, Shelley takes extra care – for example, a customer rang up and said she’s found Shelley sitting at her dining table.  Shelley was checking to see that the placement of the heater ensured you couldn’t see the cords etc while sitting down for dinner – the boys would never think of that.”

What do homeowners feel female tradespeople do better?

  • Attention to detail (66 per cent)
  • Allows the client to feel safer alone in the house (54 per cent)
  • Provide a better service (45 per cent)
  • More reliable/punctual (46 per cent)
  • Better ability to multi-task (42 per cent)

If you’re a female tradesperson looking for more work sign up today. In your business blurb let your customers know what services you offer and how being a female tradie benefits them.

If you’re a company with female tradies working for you, let homeowners know both in your business blurb and your introductory note to homeowners when chasing jobs.

Posted In: Auckland, Christchurch, Hamilton, Horowhenua, Tauranga

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